Lately 'less is more' has become increasingly popular, and not without reason. A glam look doesn't have to be every day; a natural look is just as beautiful and practical. With a self-tanner create a natural glow without the need for foundation. Use a blush stick, like the one from Clinique, to that glowy look to maintain and still add a fresh color to your face.

Before your eyes is brown mascara very popular again. Where black mascara quickly provides a dark, intense look, brown mascara gives your eyes a softer, lighter look.

Natural make-up is the focus in 2025, but that certainly doesn't mean you can't go all out. If you're going for a striking look, make sure your eyes pop. The glossy face We simply extend the trend to the eyes. Start with a eyeshadow with earth tones and finish with a glitter for a glossy look.

Mascaras are also joining the eye look. Colored mascaras are back, and we're not just sticking to brown. Think purple, red, blue or dark – anything is possible if you match it with your eyeshadow color.