Hailey Bieber's Erewhon smoothie? You can now simply get it in Rotterdam.
Do you know that famous one Strawberry glaze Smoothie from Erewhon in LA? From now on, you don't need to fly for that anymore. FAM x BASE in Rotterdam serves a look-a-like that is just as tasty. And FAM is much more than that. It is a concept store founded by two childhood friends who turned their dream into a business. One sold his car, the other quit his steady job. And in times when everything Instagram aesthetic is, it is extra refreshing to walk into a place with a real story.
With a shared passion for specialty coffee and the trust of family and friends, they established FAM x BASE. What started as the idea for a coffee bar quickly grew into something much bigger: a community where quality, hospitality, and conscious living come together. Because they didn't just want a place to drink coffee, but to build a brand that people feel a part of. This is how they organize dad walks en run clubs to bring their community together.
Do you love healthy living and eating? Then this will be your new favorite store. On the shelves, you’ll find natural superfoods like shilajit, Manuka honey, black seed oil, and fresh sea moss. Pure, straight from the source. But also glass Tupperware, because at FAM, conscious living goes beyond what you eat.
The smoothies are a bit on the pricey side compared to your average juice, but you get what you pay for. Collagen, hyaluronic acid, lion's mane, and sea moss: ingredients that really make a difference. You'll also find delicious lemonades and ceremonial matcha. Very hungry? Our favorite: Maruki's salmon bowl.
Viaport Rotterdam has added a lovely spot.
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